Marketing Firm Benefits from ESOP Implementation

Nina Hale is a grateful capitalist.

A veteran marketer for years at other companies, Hale, 49, launched her eponymous digital-marketing agency, Nina Hale Inc., in 2005.

She invested $2,700 in a computer, phone and a month’s rent for a small office in the Lyndale-Lake neighborhood of south Minneapolis.

This year, the downtown agency of 60 employees expects profitable revenue of $9 million-plus.

In early 2014, Hale projected the firm would grow revenue by 8 percent annually over four years. It grew 30 percent in each of the last two years.

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